Reasons to consider video as a web marketing tool

Video offers many benefits to companies when used as part of their web marketing mix.

• Beneficial to search engine visibility
• Increases time spent on your website
• Introduces customers to your business better than text
• Many uses such as website, social media, presentations/conventions and in-house
• A good viral video generates huge exposure for your business
• Excellent ROI – long term resource

A short web business video can be an effective, striking and professional introduction to your business online.  It provides a snapshot of what you do and what you have to offer.  Video is a very flexible medium allowing for the use of humour or a more quirky approach if appropriate.  It can also be a highly polished, professional introduction to any business of whatever size.  The cost of video is fixed, meaning that unlike print or other advertising the more successful it is, the better the ROI since you only pay for it the once.

Cornwall has the benefit of having striking scenery and instantly recognisable landmarks and features.  Video offers a powerful tool to link your business to its location and communicate the values and ethics that are associated with Cornwall.

Viral Videos from Cnx, Cornwall

One of the most exciting aspects of New Media in Cornwall is how any business, of whatever size, can gain huge exposure through the use of viral video on the web. Social and New Media such as mobiles make it easier to share content than ever before. Cnx can work with you to plan and execute a viral video campaign targeted to markets in Cornwall or the UK markets. Contact us today for a no-obligation consultation and quote.

The Process

We offer an initial free consultation either at our offices in Penryn or at your business.  We can discuss your requirements and aims.  The Creative Team will put together a written proposal and quotation for you based on this consultation.

If the quote is accepted, you will be assigned a production manager from the production company who will project manage the filming and editing for you.  You will see and approve the edit before signing off.

Quality & Rights

Cnx works with a professional film company to create all web and viral videos which are edited here in Cornwall.  All footage is broadcast quality and once paid for is owned by you.  Please note that by placing content on some third party video sites, such as youtube, you may surrender some of your rights and ownership to those parties.